Role

Founder

Brand

Martech LLC

Based

India

Award

IMPACT 30 Under 30 (2021 Honoree)

Alumnus

MS Ramaiah University of Applied Sciences

Sundar Ramesh Kumar

AI & tech-enabled marketer. Paid-media & analytics practitioner. IMPACT 30 Under 30 (2021). Ships marketing intelligence infrastructure for performance marketers — measured, single-purpose, accountable to a number.

Bylines · 9 on the desk

1. 2026-07-03The Visibility Fork — why AI answers cite a different web than search resultsAI-search research
2. 2026-06-27The Click Memory — how a click becomes the memory that ranks the next personClick-signal research
3. 2026-06-13The Grounding Gate — when AI search retrieves you, and when it answers from memoryGrounding research
4. 2026-06-07The unit of retrieval is the passage, not the page — and five gates decide which survivesRetrieval research
5. 2026-06-06How AI search resolves your brand to an entity — and the five layers that decideEntity research
6. 2026-06-02The fan-out tree you never see — why AI search ranks coverage, then kills it at the rerankAnswer-engine research
7. 2026-05-29How AI search actually chooses what to cite — and the five layers that decideAnswer-engine research
8. 2026-05-29How to measure your visibility in AI search — and why every dashboard undercounts itAnswer-engine research
9. 2026-05-28ChatGPT Ads: the definitive 2026 guide to advertising inside ChatGPTChatGPT Ads